Xsolla expands into India with Paytm payment gateway to help developers sell games in the Indian market


Payments integration with Paytm Digital Wallet, UPI, RuPay, online banking easily monetize games

LOS ANGELES, January 27, 2022–(BUSINESS WIRE)–Xsolla, the video game commerce engine that helps developers and publishers launch and operate games worldwide, today announced that it has partnered with Paytm Payment Gateway, India’s leading payment solutions provider, to bring gaming payment solutions to India.

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Xsolla expands in India with Paytm payment gateway (Graphic: Business Wire)

Xsolla has integrated Paytm’s digital wallet, Unified Payment Interface (UPI) and online banking payment solutions into its Pay Station platform. Video game developers and publishers can monetize their products in India, giving them access to the massive gaming market of over 400 million players, second only to the Chinese player base.

“India has become one of the fastest growing gaming economies in Asia, bringing in around $1.5 billion a year, with growth expected to almost triple by 2024,” said Anton Zelenin. , Head of Payments and Commerce at Xsolla. “Historically, India’s payments market has been cash-dominated and is only now evolving to meet the demands of its increasingly smartphone-centric online shopping culture. To sell successfully in this country, developers must have access to multiple payment methods, which can be complicated. This is where Xsolla brings value with our payment solutions to interface with pre-integrated local payment methods.”

“We are pleased to partner with a global brand like Xsolla,” said Praveen Sharma, Senior Vice President – Paytm. “The gaming industry in India has been on an upward growth trajectory over the past few years, and it is a trend that will continue in the times to come. The solutions that Xsolla provides to the industry are groundbreaking and we are proud to be their payment partner in this adventure.”

Any trader looking to sell in India needs a local entity and a local bank account. Integration with Paytm Payment Gateway establishes Xsolla as the merchant of record for its customers, allowing them to bypass the time-consuming process. Xsolla is one of the few services to offer local payments in India for cross-border customers.

To learn more about Xsolla Pay Station offers, visit: https://xsolla.pro/xps

To learn more about the gambling economy in India, download our ebook at: https://xsolla.pro/ieb

About Xsolla

Xsolla is the world leader in video game commerce, with a robust and powerful set of tools and services designed specifically for the games industry. Since its inception in 2005, Xsolla has helped thousands of game developers and publishers of all sizes promote and monetize their games globally and across multiple platforms. As an innovative leader in game commerce, Xsolla continues to solve the inherent complexities of distributing, marketing, and monetizing on a global scale so its partners can grow audiences, engagement, and revenue. With offices around the world, Xsolla currently works with major gaming entities like Valve, Twitch, Roblox, Ubisoft, Epic Games, Take-Two, KRAFTON, Nexters, NetEase, Playstudios, Playrix, miHoYo, and more. For more information, please visit xsolla.com.

Xsolla – Accelerate your video game business – https://xsolla.pro/agc

About PayTM

Paytm is India’s leading financial services company providing comprehensive payments and financial solutions to consumers, offline merchants and online platforms. The company’s mission is to integrate half a billion Indians into the mainstream economy through payments, trade, banking, investment and financial services. One97 Communications Limited, owner of the Paytm brand, is founded by Vijay Shekhar Sharma and is headquartered in Noida, Uttar Pradesh. Its investors include Softbank, Ant Financial, AGH Holdings, SAIF Partners, Berkshire Hathaway, T Rowe Price and Discovery Capital.

See the source version on businesswire.com: https://www.businesswire.com/news/home/20220126006130/en/


Viktoria Rogojnikova
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